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Building a Logo in Illustrator: The Grind Coffee Shop
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Released Jun 1, 2010
Eddie Russell

Pluralsight

Eddie Russell
In this series of lessons, we'll work to build a finished vector logo based on an initial sketch. We'll start by quickly exploring both the initial sketched idea and the final vector outcome of our logo. From there, we'll proceed to build a gear out of some simple shapes that we can duplicate throughout our logo. Next, we'll begin positioning the key elements of our logo and use the live trace feature within Illustrator to convert raster artwork to vector for use in the logo. We'll move on and add both secondary type and color to the logo then finish up by fine tuning all the elements within the design.
Project introduction and building gear elements
1

Project introduction and building gear elements

 
10:13
Arranging key elements and live tracing artwork
2

Arranging key elements and live tracing artwork

 
11:51
Adding secondary type and color to our logo
3

Adding secondary type and color to our logo

 
10:42