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Principles of Graphic Design
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Released Feb 18, 2010
Eddie Russell

Pluralsight

Eddie Russell
In this series of lessons focusing on the basic principles of graphic design We'll begin by learning about composition and how every design element works together inside a composition. From there, we'll learn about both symmetrical and asymmetrical balance and discuss some basic rules of thumb for dividing space within a composition. Next we'll learn about establishing a focal point within a design by creating emphasis. Then, we'll learn about rhythm and how it affects the flow of our work. We'll move on from there and talk about unifying a composition using grouping, harmony and alignment. Finally, we'll learn about the importance of creating areas of contrast within a design.
Introduction and project overview
1

Introduction and project overview

 
01:00
Composition explained
2

Composition explained

 
04:04
Balance: Symmetrical vs. asymmetrical
3

Balance: Symmetrical vs. asymmetrical

 
10:16
Balance: Methods of dividing space
4

Balance: Methods of dividing space

 
12:04
Using emphasis to create a focal point
5

Using emphasis to create a focal point

 
10:28
Using rhythm to aid visual flow
6

Using rhythm to aid visual flow

 
10:57
Achieving unity through grouping and harmony
7

Achieving unity through grouping and harmony

 
09:49
Achieving unity through alignment
8

Achieving unity through alignment

 
10:57
Using contrast to create hierarchy
9

Using contrast to create hierarchy

 
10:19
Examining and evaluating the layout of our brochure
10

Examining and evaluating the layout of our brochure

 
10:20
Modifying the first spread of our brochure
11

Modifying the first spread of our brochure

 
10:43
Modifying the second and third spreads of our brochure
12

Modifying the second and third spreads of our brochure

 
10:48
Modifying the fourth spread and spot checking our work
13

Modifying the fourth spread and spot checking our work

 
08:12